Glossary
Reddit Ads Manager
Campaign
Ad Group
Promoted Post
Conversion API (CAPI)
Reddit Pixel
Community Targeting
Interest Targeting
Keyword Targeting
Conversation Targeting
Audience Suggestions
Audience Controls
Retargeting
Lookalike Audience
CPM (Cost Per Mille)
CPC (Cost Per Click)
CPV (Cost Per View)
CPA (Cost Per Acquisition)
ROAS (Return on Ad Spend)
Ad Objective
Bid Strategy
Frequency Cap
Brand Lift Study
Takeover Ad
Free-Form Ad
AMA Ad
Engagement Audience
Ad Placement
Campaign Lifetime Budget
Reddit Ads Credit
Karma
Upvote
Downvote
Post / Thread
Comment
Subreddit
Moderator
Shadowban
Reddit Content Policy
Coordinated Inauthentic Behavior
Vote Manipulation
AMA (Ask Me Anything)
Reddit Search
Reddit Premium
NSFW (Not Safe for Work)
Reddit API
Answer Engine Optimization (AEO)
Google-Reddit Content Partnership
Reddit Talk
r/all
r/popular
Reddit Collections
Lurking
Ratioed
Astroturfing
Native Content
Value-First Content
Subreddit Culture
Organic Reddit
Engagement Bait
OC (Original Content)
TIL (Today I Learned)
Parasite SEO
Brigading
Reddit Account
Brand Account
Username
Account Age
Account History
Reddit Inbox
Reddit Bio / Profile Description
Verified Business Account
Account Suspension
Cake Day
Subreddit Rules
Subreddit Sidebar
Mod Mail
AutoModerator
Community Engagement Playbook
Community Cultivation Playbook
Stickied Post
Subreddit Wiki
Subscriber Count
Active Users
Hot Feed
New Feed
Post Removal
Subreddit Discovery
Community Health
Subreddit Overlap
Posting Karma Threshold
Restricted Subreddit
Subreddit Category / Topic Tag
Audience Insights Report
Managed Advertising
A/B Creative Testing
Conversion Event
Conversion Window
Brand Safety Controls
Reddit Ads Reporting
Trending Communities
Reddit Explore
Reddit for Business
User-Generated Content (UGC)
Platform Governance
Reddit IPO
Community Trust
Brand Mention
Share of Voice (Reddit)
Reddit Sentiment
Employee Advocacy Account
Community Manager
Niche Subreddit
Subreddit Growth
Community Moderation Standards
Content Calendar (Reddit)
Front Page of the Internet
Reddit Insights
Self-Serve Advertising
Video Ad
Image Ad
Lead Generation Ad
Reddit Attribution
Negative Targeting
Flair
Reddit Gold
Self-Post
Link Post
Crossposting
Poll Post
Community Awards
Karma Farming
Reddit Blackout
Front Page
Reddiquette
Throwaway Account
Deep Dive
Reddit Chat
Reddit Profile
Followers
Top Posts
Controversial Posts
Moderator Tools
Mod Queue
Community Rules Enforcement
Upvote Ratio
Community Leverage
Brand Subreddit
Topical Subreddit
Overlap Effect
Algorithmic Priming
Psychological Priming
Community Flywheel
Mention Hierarchy
Brand Organic Mention
Community Organic Mention
Platform Organic Mention
Subreddit Launch Sprint
Community Crossover
Self-Generating Community
Self-Sustaining Community
Subreddit Seeding
Thread Craft
Source Material (Reddit Threads)
Hot Take Thread
Opinion Elicitation Thread
Controversial Fact Thread
NewsJacking (Reddit)
Reddit Meme Formats
Brand Activation
Paid Promotion (Subreddit Growth)
Team Activation
Network Activation
Direction, Not Scripts
Product Shrine
Scripted Advocates
Mention-Chasing
Moderation Floor
Rules-Based Criticism Policy


